Date Time :
19,Jan 2018 09:01 AM - 04,Feb 2018 09:02 PM
As the name of this event Aadi Mahotsav suggests, it is the ‘adi’ factor that is important about them. The Adivasi way of life is guided by primal truths, eternal values and a natural simplicity. The greatness of the tribes lies in this that they have managed to retain the primal skills, the natural simplicity. Their creations issue from the depths of time. This quality gives their arts and crafts a timeless appeal. The crudest tribal handicraft instantly touches a primal instinct in all of us. This is particularly true of tribal music and dance.
The tribes of India have a wide range of handicrafts. These include handwoven cotton, wool and silk fabrics, woodcrafts, metal craft, terracotta, bead-work, masques and other objects. They also produce compelling paintings. It is true that the tribes did not develop these arts and handicrafts for the market. They developed them for their own captive use. But we all live in a changing world. Nobody can remain unaffected by these changes. Not even the tribes. Like all of us, the tribes too now need cash for sundry purposes. It is therefore important that their natural skills must be channelled to promote their sources of income. It is for this reason that the Government seeks to promote interaction between the tribal artisans and the mainstream designers from reputed design organizations. The idea is to expand the product range and designs. The synergy between these two can generate marketable products of art and handicraft for the top-end global market. Single items of bell-metal produced by the late Jaideo Baghel of Kondagaon in Bastar sold for as much as five lacs of rupees! This only points to the fact that on the one hand there are skills in the tribal pockets of India, and on the other hand there is high-end demand in our cities and in the international market.
The need is to put two and two together for a win-win result. Events such as this Aadi Mahotsav are very important in this regard. The Government has formed the Tribal Cooperative Marketing Development Federation of India (TRIFED) for achieving this. TRIFED is doing significant work in this direction and have now embraced e-commerce and digital platforms to take the business forward.
The theme of the festival is: A Celebration of the Spirit of Tribal Culture, Craft, Cuisine and Commerce. The festival will feature exhibition-cum-sale of tribal handicrafts, art, paintings, fabric, jewellery and much more through 100 stalls.
Over 150 tribal artisans and artists from over 28 States creating a Mini-India will be participating in the festival. A special feature of the festival is Tribal India cuisine, recreated and presented in delectable forms to suit urban tastes by special tribal chefs.
An attractive stage will be raised at the venue to showcase tribal music and dance every evening from 6.30 pm to 8.30 pm.
Shopping, Dining & Fine Music
The tribal textiles manufactured by Master tribal Craftsmen from Jammu & Kashmir in the North to Tamil Nadu in the South and from Gujarat in the West to Nagaland/Sikkim in the East will win the heart of Ranchi.
The Traditional tribal jewellery, bamboo cane also promise to be the items of attraction